Please give us option to buy heros

Or at least the main character Rick. The casual gamers who are fans of the show will want to play as their favorite characters, not some no name random guys. To get the full enjoyment of the game we need the characters from the show. Right now, by the time we get our favorite characters ( about 6 months?) We'll be so burnt out already and probably not playing or enjoying it as much anymore. Nobody buys a ps4/Xbox game to play a random guy to beat the game to unlock the main character, not fun. Please, $19.99 as the starting point seems fair. People will still go for the hero tokens to level them up, but just give us the heros.
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There's people like you: Who would mainly enjoy playing this game with the characters from the show.
And like me: Who prefer building their own characters and view the heroes as a nice addition/novelty.
(And there's obviously a grey area inbetween, but sake of argument I'm simplifying this).
That said I'm pretty indifferent about people being able to buy heroes. But at a price of 19.99 it seems only fair that they unlock at common. Yet that also brings up a whole new issue of money-rarity-level-additionalgear combination of the heroes, do you have any ideas about that?
Links to threads that are useful for beginners (and in some cases even for veterans)
500 TG = 100 Gold
4 Hero Tokens = 800 TG
60 Hero Tokens (lowest unlock) = 12000 TG
12000 TG = 2400 Gold
14000 Gold = 100 euro (best value)
Hero cost = €17,14
500 Gold = €4,99
Hero cost = €24,00
Middleground would indeed be around €19,99 for a common hero.
Yet I do think you have to take into account that there are tons of players who have already spent hundreds, if not thousands, of moneys to obtain and upgrade the heroes and I don't feel like a price of €19,99 compensates that.
I think you can avoid a lot of trouble by not offering the heroes as ready-to-use characters, but by offering an x amount of tokens for money.